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Techniques and strategies for successful marketing on the Internet have been and continue to be written about in numerous ebooks, books, articles, etc; presented in teleseminars and at boot camps; recorded on DVD's, CD's, podcasts, etc. ? In fact, there is so much information about this topic that the new marketer can get overwhelmed and confused. The bottom line is that the basic requirements to successful marketing on the Internet can be broken down to 5 key elements... a quality product, traffic, building a list, relationship building and budget. Everything else is a further definition of what each element includes or is a tool to accomplish it..

The first key element is a quality product and a personal belief in the relevancy of that product. You must have a quality product for a couple of reasons. Initially you need people to want your product and for it to accomplish it's purpose - it it's no good, they won't buy. But, even if you can get people to purchase an inferior product or scam the first time, they will never buy from you again and you have totally defeated the long term goal of your marketing... customer retention, i.e. people on your list buying over and over when you introduce new items. In addition, you need to believe in the worth of your product to the consumer... if you don't, you simply will not be as successful in selling it.

Next, there must be traffic coming to your site. It may be true in the movies... "If you build it, they will come" but not so for websites! Just creating or being given a website(such as an affiliate site) is not enough. You need to create one or more methods of getting that traffic to your site and the best traffic is targeted. Targeted traffic (e.g. PPC, Adwords, classifieds, etc) results in a better conversion rate and therefore, more economical both in time and money. This can be accomplished in a number of different ways... from free on click mouse up site the internet coming.//www.youtube.com/embed/A6-G-qqu6HI" frameborder="0" allowfullscreen>?


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